Content calendar
The plan of what gets posted, where and when, usually a month or quarter ahead.
A content calendar lists each post with its date, platform, format, caption, visual, owner and approval status. It is what turns a strategy into a schedule, and what a client signs off before anything goes live.
In the Gulf a calendar has to carry the moments that shape the month: Ramadan and the two Eids, national days (UAE National Day on 2 December, Saudi Founding Day on 22 February and National Day on 23 September), and major sale periods. Build those in first and plan around them.
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Free toolBest time to post in the Gulf Posting windows for six Gulf countries and four platforms, for normal weeks and Ramadan.Template, .xlsxContent calendar A month of posts in a spreadsheet: date, platform, format, caption, owner and approval status, with Gulf dates built in.